77j Privacy Policy

77j is an online gaming platform serving Filipino players across the Philippines — from Manila and Makati to Cebu, Davao, and Quezon City. We offer live casino games, slots, bingo, Royal Fishing, and a range of promotions and bonuses, all accessible through a single registered account.

As part of operating this platform, 77j necessarily collects and processes certain personal data about the players who use it. We take our data protection obligations seriously and are committed to handling your personal information with transparency, integrity, and care.

This Policy applies to all personal data collected through the 77j website at 77j.live, including data collected during account registration, identity verification, deposits and withdrawals, gameplay, customer support interactions, and any other use of the platform. It does not apply to third-party websites or services that may be linked from the platform.

If you have any questions about this Policy or about how 77j handles your personal data, please contact our Data Protection Officer using the details provided in Section 14 of this Policy.

77j collects the following categories of personal data from players:

2.1 Account Registration Data

When you create a 77j account, we collect your full legal name, date of birth, residential address (including city and province in the Philippines), email address, and mobile phone number. This information is required to create and maintain your account.

2.2 Identity Verification (KYC) Data

To comply with anti-money laundering regulations and to verify your age and identity before processing withdrawals, we may collect copies of government-issued identification documents such as a Philippine passport, driver's license, SSS ID, UMID, or PhilSys National ID. We may also collect proof of address documents and proof of payment method ownership.

2.3 Financial Data

When you make deposits or withdrawals, we collect transaction details including the payment method used (GCash, PayMaya, BPI, BDO, or Metrobank), transaction amounts in Philippine Peso (PHP), transaction dates and times, and reference numbers. We do not store full bank account numbers or e-wallet PINs.

2.4 Gameplay and Activity Data

We collect records of your gameplay activity on the 77j platform, including games played, bets placed, wins and losses, session durations, and bonus usage. This data is used for account management, dispute resolution, responsible gaming monitoring, and platform improvement.

2.5 Technical and Device Data

We automatically collect certain technical data when you access the platform, including your IP address, browser type and version, operating system, device type, screen resolution, and referring URL. This data is used for security monitoring, fraud prevention, and platform analytics.

2.6 Communications Data

If you contact 77j customer support via live chat, email, or any other channel, we retain records of those communications, including the content of messages and any attachments you provide. This data is used to resolve your query and to improve our support services.

77j collects personal data through the following means:

• Directly from you — when you register an account, complete KYC verification, make a deposit or withdrawal, contact customer support, or participate in a promotion.
• Automatically — through cookies, web beacons, and similar tracking technologies when you browse or use the 77j platform. See Section 7 for more details on cookies.
• From third-party payment providers — when you initiate a transaction via GCash, PayMaya, BPI, BDO, or Metrobank, we receive transaction confirmation data from those providers.
• From identity verification services — where we use third-party KYC service providers to assist with document verification, those providers may share verification results with us.
• From fraud prevention and security services — we may receive data from third-party fraud detection tools that help us identify suspicious activity on the platform.

77j uses the personal data we collect for the following purposes:

• Account Management: To create, maintain, and manage your 77j account, including processing your 77j login and keeping your account details up to date.
• Identity Verification: To verify your age (21+) and identity as required by Philippine gaming and anti-money laundering regulations before processing withdrawals or activating certain account features.
• Payment Processing: To process deposits and withdrawals in Philippine Peso (PHP) via your chosen payment method, and to maintain accurate financial records.
• Customer Support: To respond to your queries, complaints, and requests submitted via live chat, email, or other support channels.
• Responsible Gaming: To monitor gameplay patterns and identify players who may be exhibiting signs of problem gambling, and to administer responsible gaming tools such as deposit limits, loss limits, and self-exclusion.
• Fraud Prevention and Security: To detect, investigate, and prevent fraudulent activity, money laundering, bonus abuse, and other prohibited conduct on the platform.
• Legal and Regulatory Compliance: To comply with applicable Philippine laws and regulations, including the Data Privacy Act, anti-money laundering laws, and gaming regulations.
• Platform Improvement: To analyze how players use the platform and to improve the functionality, performance, and user experience of 77j.
• Marketing Communications: Where you have given your consent, to send you promotional emails or notifications about bonuses, new games, and special offers available on 77j. You can opt out of marketing communications at any time.

Under the Philippine Data Privacy Act of 2012, 77j processes your personal data on the following legal bases:

• Contractual Necessity: Processing your registration data, KYC data, and financial data is necessary to perform the contract between you and 77j — that is, to provide you with access to the platform and to process your transactions.
• Legal Obligation: Processing your identity data and transaction records is required to comply with Philippine anti-money laundering laws, gaming regulations, and tax obligations.
• Legitimate Interest: Processing your technical data and gameplay data for fraud prevention, security monitoring, and platform improvement is based on 77j's legitimate interest in operating a safe and fair gaming platform.
• Consent: Processing your data for marketing communications is based on your consent, which you may withdraw at any time without affecting the lawfulness of processing carried out before withdrawal.

77j does not sell, rent, or trade your personal data to third parties. We may share your personal data with the following categories of recipients only where necessary and in accordance with this Policy:

• Payment Service Providers: GCash, PayMaya, BPI, BDO, and Metrobank receive transaction data necessary to process your deposits and withdrawals. These providers operate under their own privacy policies and data protection obligations.
• Identity Verification Providers: Third-party KYC service providers may process your identity documents on our behalf to assist with verification. These providers are bound by data processing agreements and may only use your data for the purpose of verification.
• Game Providers: Third-party game software providers may receive your player ID and gameplay data to the extent necessary to deliver their games on the 77j platform and to resolve technical disputes.
• Fraud Prevention and Security Services: We may share technical data (such as IP addresses and device fingerprints) with fraud detection service providers to identify and prevent fraudulent activity.
• Regulatory and Law Enforcement Authorities: We may disclose your personal data to the National Privacy Commission, PAGCOR, the Anti-Money Laundering Council (AMLC), or other Philippine government authorities where required by law or in response to a lawful request.
• Professional Advisors: We may share data with our legal, financial, or compliance advisors where necessary for the conduct of our business, subject to confidentiality obligations.

77j uses cookies and similar tracking technologies (such as web beacons and local storage) to operate and improve the platform. The following types of cookies are used:

• Essential Cookies: These cookies are strictly necessary for the platform to function. They enable core features such as keeping you logged in during your session, maintaining your account security, and remembering your language and display preferences. The platform cannot function properly without these cookies.
• Analytics Cookies: These cookies help us understand how players use the 77j platform — for example, which pages are visited most frequently, how long sessions last, and where players encounter errors. This data is used in aggregate form to improve the platform. We do not use analytics cookies to identify individual players.
• Security Cookies: These cookies are used to detect and prevent fraudulent activity, including bot traffic, account takeover attempts, and suspicious login patterns.

77j does not use advertising or tracking cookies to build profiles of your browsing behavior across third-party websites. You can manage or disable cookies through your browser settings; however, disabling essential cookies may prevent you from using certain features of the platform, including the ability to log in to your account.

77j retains your personal data for as long as is necessary to fulfill the purposes for which it was collected, subject to the following retention periods:

• Account Data: Retained for the duration of your account and for a period of five (5) years after account closure, in accordance with Philippine anti-money laundering record-keeping requirements.
• KYC / Identity Documents: Retained for a minimum of five (5) years from the date of submission, as required by applicable AML regulations.
• Financial Transaction Records: Retained for a minimum of five (5) years from the date of each transaction.
• Gameplay Records: Retained for a minimum of three (3) years from the date of each gaming session.
• Customer Support Communications: Retained for two (2) years from the date of the last communication in a support thread.
• Technical and Device Data: Retained for up to twelve (12) months from the date of collection, unless retained for longer as part of a fraud investigation.

After the applicable retention period has expired, your personal data will be securely deleted or anonymized so that it can no longer be associated with you.

77j implements a range of technical and organizational security measures to protect your personal data against unauthorized access, disclosure, alteration, or destruction. These measures include:

• Encryption in Transit: All data transmitted between your device and the 77j platform is encrypted using TLS (Transport Layer Security) protocols. You can verify this by checking for the padlock icon and "https://" prefix in your browser's address bar when accessing 77j.live.
• Encryption at Rest: Sensitive personal data stored on 77j servers — including identity documents and financial records — is encrypted at rest using industry-standard encryption algorithms.
• Access Controls: Access to personal data is restricted to 77j staff and authorized service providers who have a legitimate need to access it for the purposes described in this Policy. All staff with access to personal data are subject to confidentiality obligations.
• Two-Factor Authentication: 77j supports two-factor authentication (2FA) for player accounts to provide an additional layer of security against unauthorized access. We strongly encourage all players to enable 2FA after their 77j login.
• Regular Security Audits: 77j conducts regular security assessments and penetration testing to identify and address potential vulnerabilities in the platform.
• Incident Response: We maintain a data breach response plan and will notify affected players and the National Privacy Commission in the event of a breach that poses a risk to your rights and freedoms, within the timeframes required by Philippine law.

While 77j takes all reasonable steps to protect your personal data, no online platform can guarantee absolute security. You are responsible for keeping your account credentials — including your password and 2FA codes — confidential and for notifying us immediately if you suspect unauthorized access to your account.

As a data subject under the Philippine Data Privacy Act of 2012, you have the rights described in the section above. To exercise any of these rights, please follow the steps below:

The 77j platform is strictly intended for adults aged 21 years and older, in accordance with Philippine gaming regulations. 77j does not knowingly collect personal data from individuals under the age of 21.

As part of our account registration and KYC verification process, all players are required to confirm that they are at least 21 years of age and to provide identity documents that verify their date of birth. Any account found to belong to a person under the age of 21 will be immediately suspended and all funds will be handled in accordance with applicable regulations.

If you believe that a minor has registered an account on the 77j platform or that we have inadvertently collected personal data from a person under 21, please contact us immediately using the details in Section 14 so that we can take appropriate action.

The 77j platform may contain links to third-party websites or services, such as payment provider portals (GCash, PayMaya, BPI, BDO, Metrobank) or game provider platforms. This Privacy Policy applies only to the 77j platform at 77j.live and does not cover the privacy practices of any third-party websites or services.

When you click on a link to a third-party website, you will be leaving the 77j platform and your use of that third-party website will be governed by its own privacy policy and terms of service. 77j is not responsible for the privacy practices or content of any third-party websites and encourages you to review the privacy policies of any third-party services you use.

77j may update this Privacy Policy from time to time to reflect changes in our data processing practices, applicable Philippine law, or the features and services offered on the platform. When we make material changes to this Policy, we will:

• Update the "Last Updated" date at the top of this page;
• Post a notice on the 77j platform informing players of the update; and
• Where required by law or where the changes are significant, notify registered players by email.

Your continued use of the 77j platform after the effective date of any updated Privacy Policy constitutes your acceptance of the revised Policy. If you do not agree with the changes, you should stop using the platform and may request closure of your account by contacting our support team.

We encourage you to review this Privacy Policy periodically to stay informed about how 77j is protecting your personal data. The current version of this Policy is always available at 77j.live/privacy-policy.

If you have any questions, concerns, or complaints about this Privacy Policy or about how 77j handles your personal data, please contact our Data Protection Officer:

You can also reach our general customer support team via the live chat feature available on the platform after completing your 77j login. For urgent account security concerns, live chat is the fastest way to get a response.

If you are not satisfied with our response to your privacy complaint, you have the right to escalate your complaint to the National Privacy Commission (NPC) of the Philippines, which is the supervisory authority responsible for enforcing the Data Privacy Act of 2012.